Google Ads & Local Service Ads (LSAs) for Law Firms
Why Google Ads & LSAs Matter for Law Firms
When someone searches for a lawyer online, they’re often ready to take action. Our Google Ads and Local Service Ads (LSAs) for Law Firms put your practice at the top of search results — exactly when potential clients are looking for your legal services. We help law firms maximize visibility, attract qualified leads, and generate measurable results with smart, data-driven advertising campaigns.
Competition for clients in the legal industry is fierce — and search engines are where most prospects begin their search. Google Ads and LSAs give your firm instant visibility at the very top of Google’s results page, helping you reach people who are ready to call, schedule, or hire.
With our legal marketing expertise, you’ll get high-performing ad campaigns that drive real leads — not wasted clicks.
Maximize Your Firm’s Visibility — and Your ROI
Whether you’re looking to increase consultation requests, drive phone calls, or fill your pipeline with qualified leads, our team manages every aspect of your Google Ads and Local Service Ads campaigns for you.
Top Placement on Google Search
Get seen first at the top of Google when potential clients search for legal help in your area.
Pay Only for Actual Qualified Leads
With LSAs, you’re charged only for real inquiries, not impressions or irrelevant clicks.
Local Targeting and Instant Results
Paid ads deliver immediate visibility and lead flow in the cities and regions you actually serve.
Full Transparency and Ad Budget Control
You’ll receive detailed reports showing exactly how your campaigns perform.
Features Included:
Google Search Ads for Law Firms
Appear at the top of Google when clients search for terms like “personal injury lawyer near me” or “divorce attorney in your city.” We create and manage targeted Search Ads that deliver high-quality leads at the lowest possible cost per click.
Local Service Ads (Google Screened)
We help your firm get Google Screened and run Local Service Ads that show above traditional search results — complete with your firm’s name, reviews, and contact info. You only pay for real leads (calls or messages), not clicks.
Display & Retargeting Ads
Stay top-of-mind with potential clients who’ve visited your site. Our display and remarketing ads keep your firm visible across Google’s network, driving return visits and conversions.
Geo-Targeted Campaigns
We target specific cities, ZIP codes, or service areas to ensure your budget reaches clients where you actually practice law.
Ad Copywriting & Design
Our legal marketing team crafts persuasive ad copy and extensions (call, location, and review) that make your firm stand out and drive clicks.
Conversion Tracking & Call Analytics
We track every click, call, and lead to measure ROI and optimize campaigns for maximum performance. You’ll know exactly which ads are driving results.
Continuous Optimization & Reporting
We don’t set and forget. We actively monitor, test, and refine your campaigns — adjusting bids, keywords, and targeting to ensure you get the best return on investment.
Schedule Your Free Strategy Session
Complete the form so we can learn more about your law firm and how we can help you reach your goals.